#CLOSED CAPTIONING TIKTOK SOFTWARE#
You can use the software to caption your videos for you, which is the dream.
Our favourite way to add captions to video content is by using Zubtitle. Luckily, we can recommend a brilliant way to become avid caption users without any hassle.
#CLOSED CAPTIONING TIKTOK HOW TO#
People often wonder how to add captions to videos, as it can be quite time-consuming. Using captions means you can post easily without worrying that your audience won’t understand your message, and people across the world can enjoy your content. They can look up words they’re not familiar with, which is a great learning opportunity. By reading subtitles, they have time to pause and process what you’re saying. Helps Non-Native English Speakersįor those who aren’t native English speakers, captions make it easier for them to comprehend your message. All of this will inspire consumers to return, and hopefully become loyal, to your business. The marketing industry thrives from being inclusive of different demographics, and deaf or hard of hearing consumers are just as important. Besides, adding captions betters user experience because it represents inclusivity. When you add captions to video content, you give your audience the chance to understand and enjoy what you have to say. User ExperienceĪs a marketer, you want your audience to have the best possible interaction with your business. This is great for business growth from a technical point of view, as any help towards SEO is top tier marketing. Not only do captions help your consumers, but they increase your chances of being seen. Search engines aren’t able to watch your video, but they can index the words to boost your content ranking. When you add captions to video content, your website’s SEO can be increased through closed captions. Benefits of Adding Captions to Your Videos Indexing for SEO (captioning on your website) We’re all about inclusivity, which is why we encourage you to use captions too. This makes your brand more likely to be remembered for satisfaction reasons. Video captions attract more users, as they know you’ve put time and effort into being more inclusive. It’s all about helping others whilst implementing a brilliant marketing strategy.Įngagement rates fluctuate, but when you add captions to video content it actually increases the amount of view time. This increases the chance of consumers sharing your content by word-of-mouth too, as they may know someone else who can relate. You should be consistent with captions when you add audio in a wide content strategy. If people can rely on your brand for including subtitles, they will keep coming back for more. Captions Help Attract and Engage More Users As marketers, we need to team together to support those who need captions. With the rise of TikTok and Instagram reels, we’re fed videos every day. According to the World Health Organisation (WHO), there are currently 466 million people in the world with disabling hearing loss. Captions are extremely considerate and helpful to those who are deaf, hard of hearing or suffer from miscommunication. Having video captions on your content is essential for your audience. This blog is in partnership with Zubtitle.
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